Skip to main content


10 November 2010. YB Dato Seri Mustapa Mohamed, Minister of International Trade and Industry officially launched the Proton Inspira at Proton Centre of Excellence, USJ Subang Jaya. Also present at the launching YABhg Tun Dr Mahathir Mohamad as PROTON Advisor, Dato Seri Nadzmi Salleh, PROTON Chairman, Dato Syed Zainal Abidin Syed Tahir, PROTON Managing Director, Mohamad Shukor Ibrahim, Proton Edar Chief Executive Officer, me as the President, PROTON EDAR DEALERS ASSOCIATION MALAYSIA (PEDA), Datuk Yahya Jaafar, Deputy President PEDA, other committee members of PEDA, Datuk Dr Wan Mohamed Wan Embong President PROTON VENDORS Association and Dato Aishah Ahmad President Malaysia Automotive Association.  The head and stakeholders of every PROTON ECO-system was presence.
Hasli Hashim, MAYBANK Managing Director, Hamirullah Boorhan, MAYBANK Head of Retail business (Automobile Financial Services), Zakri Mohd Khir Chief Executive Officer of Allianz General Insurance Company (M) Berhad (AGIC), Shahrul Hisham Tahir from AMBANK, Public Bank and other banks were all at PROTON. I was seated beside Tatsuo Makamura, Mitsubishi Corporation General Manager and Haji Rali Mohd Nor, Proton Parts Centre Managing Director.

Tatsuo Makamura, Mitsubishi Corporation General Manager on my right and Haji Rali Mohd Nor, Proton Parts Centre Managing Director on my left.

Sazali Wahab (AGIC), Sidik Abdul Hamid, PROTON EDAR GENERAL MANAGER-Marketing, Armin Baniaz Pahamin President PEDA, Zakri Mohd Khir Allianz Chief Executive Officer, Fathul Rahman PEDA Assistant Secretary General.

VVIP from left: Dato Seri Nadzmi Salleh, Dato Seri Mustapa Mohamed, YABhg Tun Dr Mahathir Mohamad, Dato Syed Zainal Abidin Syed Tahir

Datuk Yahya Jaafar PEDA Deputy President, Me, Francis Ong Wee Mun Proton Edar Central Region Head & Kamsani Ahmad Proton Edar General Manager

YB Dato Sri Mustapa Mohamed in his speech acknowledged PROTON as the anchor in Malaysia automotive industry had created more than 100,000 jobs in the automotive eco-system.

  Dato Syed Zainal Abidin Syed Tahir then introduced the PROTON INSPIRA and explained to the audience PROTON & Lotus DNA in the product collaboration which even MITSUBISHI CORPORATION was impressed.

Currently, the INSPIRA contained 40% local component which PROTON R&D are targetting to localised more component in the near future.

Dato Syed Zainal Abidin Syed Tahir then announced the 'on the road price' of the car which was cheaper than expected to give back to the public.

The Minister of International Trade & Industry YB Dato Seri Mustapa Mohamad then launched the car together with YABhg Tun Dr Mahathir Mohamad & Dato Syed Zainal Abidin Syed Tahir.

Dato Seri Nadzmi Salleh, YABhg Tun Dr Mahathir Mohamaed & Dato Seri Mustapa Mohamed

The lucky 13 first INSPIRA buyer received their vars direct from the Minister & YABhg Tun Dr Mahathir Mohamad.

A small token was then given to the Minister YB Dato Seri Mustapa Mohamed. Its a visual graphic of PROTON future cars!!

There was a press conference, and the media asked Minister YB Dato Seri Mustapa Mohamad on PROTON & Perodua consolidation plan... Click on video below for the Minister's reply.

For those in PUTRAJAYA, do visit my showroom at No. 1, Jalan Diplomtaik 2/2, Presint 15, 62050 Putrajaya, or click HERE for map & direction or contact us at HERE.

If you book for the INSPIRA today until 15 November 2010, you will receive these promotion:

The Dato Syed Zainal Abidin PROTON Managing Director, Mohamad Syukor Ibrahim, PROTON EDAR Chief Executive officer, Kamsani Ahmad, PROTON EDAR General Manager, Sidik Abdul Hamid, PROTON EDAR General Manager and a convoy of all INSPIRA colours and variance escorted by police riders will be at our showroom in PUTRAJAYA at 4:00pm today.. Everybody are welcome to view and test-drive the cars.

Until then.... Stay tune..


Popular posts from this blog


There is no better birthday gift for a father whom already have everything from love, jeweleries, cars and wealth but a nice short autobiography blog to say that he is always being remembered, we are very proud of him and also for his next many generations to remember him by. Of course, a prayer for his eternal happiness and health too. This birthday write-up is from a son whom owes everything to a father that asked for nothing, except to see his family united and happy. We always love you..

HAPPY BIRTHDAY... though abit belated.

His full name is PAHAMIN ABDUL RAJAB. The 3rd in a sibling of 5; the eldest is a sister Bidah binti Abdul Razak, then Allahyarham Mahadi Abdul Razak (picture on right), Datuk Noordin Abdul Razak, my father and Hashim Abdul Razak. PAHAMIN ABDUL RAJAB was born on 23 February 1946 in Kampung Badak, Bachok Kelantan. When Pahamin was born, the registrar misread the arabic writing and wrongly recorded into romanised typing as Rajab instead of Razak, hence the diff…


This year marked an important year for PROTON having celebrated its 25th year anniversary and MAYBANK's 50th year anniversary but more importantly this year is also my parent's 40th year anniversary, my elder sister Chempaka Emalin & Azhar Sulaiman's 15 year anniversary, Mine's 10th YEAR, my sisters Melor Edina & Rhiza Ghazi's 10th Year and Dr Teratai Edithy & Shazrul Azwa Asari's 5th anniversary.

LOOKING FOR A CAR WORKSHOP? This Local App Will Find One That Won't Overcharge You

This article was first published at by John Lim (On behalf of CarBengkel team, thank you John &

Looking for a reliable car workshop is not an easy feat in Malaysia. Many car workshops are known for overcharging and providing poor quality parts.
Image via Auto World Remember the last time you were overcharged for a repair? Yeah, me too.
The good news is you don't have to fret anymore! Car Bengkel, a local app set up in collaboration with the Malaysia Automotive Institute (MAI), aims to help motorists survive this ultimate road challenge.